Creative and collaborative editor and writer with experience in overseeing editorial functions for a variety of daily, weekly, monthly and seasonal publications with a strong digital background. Well-versed in all areas of managing the publication production process including planning content calendars; coordinating staff; building and managing network of contract writers, photographers and designers; collaborating with web designers and digital team; copy editing; page proofing; and liaising between editorial and executive team. Skilled in all facets of project management from planning through budgeting and scheduling to final execution.  Experience in digital video production, print magazines, brand partnerships, and social reporting specializing in arts coverage. Voting Member of the Drama Desk.

 

COMPETENCIES

 

Planning & Sourcing Editorial Content          Features & News Writing                    Media Relations

Substantive & Copy Editing                             On-camera hosting and video             PR & Promotional Materials

Budgeting & Timeline Planning                      Cross-Departmental Relations            Digital Analytics

Staff Management                                             Panel Moderating                                  

 

PROFESSIONAL EXPERIENCE

Playbill Inc., New York, NY

Senior Features Editor (2/17-present)

Playbill Travel Talent Manager (4/16-2/19)

Features Editor (11/15-2/17)

Oversee all editorial operations for Features department for Playbill.com, coordinating production and managing a full content calendar to plan and publish 10-25 Feature stories each week. Host Facebook LIVE interviews for all of Broadway’s opening night red carpets, Tony Awards, backstage set tours, and more.

Key Accomplishments

  • Hosted the only Facebook LIVE for the 2017–2019 Tony Awards Red Carpet, earning over 55,000 views and approximately 2,000 engagements each

  • Led organization to completely revamp Features section in Playbill’s digital space

  • Spear-headed brand-building content such as the PRIDE Roundtable and annual Tonys Roundtable

  • Launched four original video series: What’s In Your Book?, Genesis of a Song, 25 Days of Tonys, and In the Studio

  • Innovated new ways to cover all disciplines of theatre (i.e. creative teams, stagecraft, design)

  • Instituted weekly Quiz and high-level Listicle content, yielding increase in over 100,000 pageviews

  • Write and contribute daily news articles and long form Feature stories for Playbill.com, ranging from interviews to video to service guides, and write monthly Features for Playbill print magazine

  • Supervise production and serve as on-camera talent for video interviews and features

  • Create series and standalone Feature content across digital media to engage, excite, and educate readers

  • Collaborate with writers (up to 25 staffers and freelancers) to create compelling stories, imagery, and video, including editing, copy editing, and fact-checking for Playbill.com

  • Curate, headline, and program daily morning and evening newsletters to a subscribership of over 71,000

  • Develop and maintain relationships with personal publicists and PR agencies to secure top talent for features

  • Work in tandem with sales team to identify and close revenue-driving partnerships and content creation

  • Moderate panels for branded events, including 92Y, BroadwayCon 2016–2020, AOL Build series, individual Broadway productions, and other cultural events

  • Recruit, manage, and maintain personal relationships with A-list Broadway talent for Playbill Travel’s Broadway on the High Seas cruises, including onboard stage management for solo shows

  • Generated and analyzed weekly traffic reports of Playbill.com Feature content

  • Supervised payment of all freelance contractors

  • Hosted weekly segment on Playbill’s new The Broadway Cast podcast

  • Served as editorial liaison to web designers during redesign and relaunch of Playbill.com
     

Backstage Magazine & Playbill Magazine, New York, NY

Freelance Reporter/Writer (3/13-11/15)

  • Produce over 35 digital videos for 2014 Tony Awards based on red carpet and media room interviews

  • Pitch, report, and write features and cover stories about theater news, community events, and more

  • Live tweet awards shows, such as the 2014 Lucille Lortel Awards and 2014 Tony Awards

 

Meredith Parents Network, Meredith Corp., New York, NY

Editorial Assistant to the Editor-in-Chief, Parents Magazine (8/12-11/15)

Executive Assistant to the President, Meredith Parents Network (2/12-8/12)

  • Scout talent, conduct expert interviews, write scripts, provide voiceovers, & produce original digital video

  • Conduct celebrity interviews, featuring Hollywood A-listers, renowned athletes, etc., for fresh content

  • Pitch, write, and edit short items and features for Parents, American Baby, Parents Latina, and parents.com

  • Launch Parents Latina’s Facebook presence

 

Time Out New York, Time Out North America, New York, NY

Assistant to the Publisher/Special Projects Manager (1/11-2/12)

  • Write copy for Time Out New York Kids’ and Time Out New York’s promotional contest pages

  • Manage $1 million MasterCard Priceless campaign via custom branded content and event activation

  • Produce Brand Solutions ancillary guides, such as the Tribeca Film Festival Guide by American Express

 

OTHER EDITORIAL EXPERIENCE

 

Columbia Daily Spectator, New York, NY

Senior Staff Writer (1/08-5/10) & Assoc. Theater Editor (12/08-1/09)

  • Reported on-campus and off-campus theater events via reviews and feature stories

  • Pitched, managed, edited all content for the Theater section of the daily newspaper, associated digital content, expanded weekend arts section, and The Eye weekly arts magazine

  • Supervised nightly production of Arts & Entertainment section and wrote section’s display copy

 

Inside New York 2010, New York, NY

Staff Writer (5/09- 9/09)

  • Wrote Neighborhood Portrait features for published guide book, plus 3-5 venue reviews per week

 

ADDITIONAL SKILLS

Computer Skills: Social Media (Instagram, Facebook, Twitter, Snapchat) Google Analytics, SEO, Content Management Systems, Adobe InCopy and InDesign, iMovie, Microsoft Office.

Languages: Fluent in Spanish, Basic Italian, Basic Hebrew

Voting member of the Drama Desk since 2019

 

EDUCATION

Barnard College, Columbia University, New York, NY

Bachelor of Arts in Psychology, May 2010 - Graduated Cum Laude (GPA 3.7/4.0); Dean’s List 2006-2010

Photograph by Emma Fierberg

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